Korea

Xoori

Independent Korean label by designer & founder Soorim Kim found herself in the world of fashion and couture when she lived and worked in Paris. After moving back to Seoul, she launched her label, Xoori, which is based on the idea of Nouvelle Couture or ‘new couture’ and best sums up Soorim’s style of marrying the glitz of couture with basic everyday looks.

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