MINJUKIM Archives

MINJUKIM

MINJUKIM is a contemporary woman’s wear designer brand. The strongest competitive edge of MINJUKIM would be fabrication fully developed based on designer, Minju Kim’s different techniques suitable for each season’s concept. New fabrication and shapes are presented every season which tells a story of Minju’s very personal drawing. Crowned the winner of Next In Fashion 2020, a Netflix fashion design competition, Minju Kim is the next rising designer to look out for.

MINJUKIM Fall Winter '22

Minjukim Fall/Winter 2022 continues to explore Bari, the only god in Korean mythology to travel between the underworld and earth – a continuation of the last collection. The Spring/Summer 2022 collection celebrates the hope for Bari’s happiness while this presents her courage and difficult journey through the afterworld. This season’s fabric showcases the shadow of flowers and shivering petals to represent blizzard of a dark, lonesome but calm look of the afterlife.The silhouette stepped away from the signature Korean influence, leaning more on wind coat and casual wears to emphasize the concept of travel through Bari’s journey. However, Korean traditional knots and asymmetrical touches on the silhouettes are still a highlight in this collection.