AREA Fall/Winter 2024
This season, AREA presents its flowers to the greasers of the 80s to create a juxtaposition of ultra-feminine and romantic elements with bold biker influences. Beyond their signature motifs of hearts and flowers, Fall/Winter 2024 introduces hardcore elements like biker hats, chaps, motorcycle jackets and vintage denim washes. In striking black and red hues, leather is laser cut to resemble ruffles, lace and broderie anglaise to encapsulate a tough, severe look on femininity.